Canadian Olympic Committee and HBC Unveil Sochi 2014 Athlete Uniforms

On Wednesday afternoon the Canadian Olympic Committee and The Hudson’s Bay Company hosted an event in Toronto’s Distillery District where they unveiled the highly anticipated athlete uniform for the Sochi Olympic Games. The TwentyTen Group was on hand to support our client and see what Canadian athletes, and the rest of Canada, will be wearing this winter.

Learn more about the fashion line on the Canadian Olympic Committee’s website and you can browse and purchase the entire collection on the Hudson’s Bay website

Only 100 Days until the Torch is lit in Sochi.

Olympic hopefuls modeled the gear

Close up on the outerwear options

Proceeds from the sale of Red Mittens once again support Canadian Athletes on their pursuit for gold!